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Goldfish Marketing

Based in Diani, Kwale County • Working across Kenya

Websites • Content • Social media | Diani, Kenya

Websites that help turn interest into enquiries.

Websites for accommodation groups, tour operators, restaurants and service businesses—built around clear information and easy enquiries.

Typical business website projects: KShs 50,000–80,000, depending on scope. Content, social management and ads are available separately.

Speak directly with Malack about your business, scope and next steps.

Local Soul. Global Code.

Diani roots, international standards

Mobile usability

Readable pages and clear enquiry paths

Clear project scope

Agree deliverables before work begins

Measurable Commercial ROI

Define useful measures for your business

SPECIALIZED GROWTH & AUTOMATION SOLUTIONS FOR HIGH-VALUE SECTORS

LUXURY RESORTS & VILLAS
GASTRONOMY GROUPS
CORPORATE LEGAL
COASTAL RETREATS
E-COMMERCE BRANDS
NGO INFRASTRUCTURE
REAL ESTATE DEVELOPERS
CREATIVE ECONOMIES
LUXURY RESORTS & VILLAS
GASTRONOMY GROUPS
CORPORATE LEGAL
COASTAL RETREATS
E-COMMERCE BRANDS
NGO INFRASTRUCTURE
REAL ESTATE DEVELOPERS
CREATIVE ECONOMIES

Legacy Digital Infrastructure Cannot Keep Pace With Modern Market Demands.

Most businesses are leaking visibility and profitability through fragmented digital platforms, manual bottlenecks, and underperforming marketing campaigns. Teams waste critical hours building fragile solutions or managing inefficient ad spends, scaling overhead instead of throughput.

We engineer the antidote. By deploying custom, high-performance web systems, advanced visibility (SEO/GEO/CRO) protocols, and deterministic AI automation pipelines, we eliminate friction at the source. We don't offer generic software wrappers or abstract consulting templates; we deliver high-fidelity digital infrastructure that converts operational bottlenecks into absolute competitive advantages.

CORE ENGINE

Our Six Foundational Pillars

Integrated service capability matrices engineered to scale your digital presence and operations.

Pillar 01

Website Design & Development

Help customers understand your business and take the next step. Goldfish Marketing builds websites for accommodation groups, tour operators, restaurants and service businesses, with clear information and straightforward enquiry journeys. Based in Diani, we work with clients across Kenya through remote collaboration and agreed on-site arrangements. Work directly with Malack to agree what your website needs to do, what is included and how delivery will work.

Pillar 02

Advanced Visibility Engineering

Traditional keyword stuffing and generic directory links no longer move the needle. Search engines and Large Language Models (ChatGPT, Gemini, Perplexity) rely on structured knowledge graphs, entity relationships, and digital provenance to determine who gets cited. We engineer your brand as the definitive authority in your vertical.

Pillar 03

Brand Identity & Content Creation

If your brand identity is inconsistent, your content is forgettable, or your visuals look like an amateur’s weekend project, you are actively leaking authority. In a crowded market, your brand is the first signal of your competence. If that signal is weak, your customers will find someone else who looks like a leader. We don’t just make things "look nice"; we build visual systems designed to dominate your niche.

Pillar 04

Digital Presence & Paid Growth

If your social media strategy consists of "posting when you feel like it" or your paid ad campaigns are just bleeding cash without a clear return, you aren't doing marketing—you’re burning capital. Social media and paid advertising are the most powerful levers for scale available today. If they aren’t generating predictable, recurring revenue for your business, you have a broken strategy.

Pillar 05

AI Automation for SMEs

If your leadership team is trapped manually chasing leads, answering repetitive WhatsApp inquiries, or managing data entry between disconnected tools, operational drag is capping your growth. Modern AI automation allows you to operate with the precision and responsiveness of an enterprise organization without bloated payroll overhead.

Pillar 06

Strategic Analytics & Audits

Most SMEs are drowning in data. They have streams coming in from socials, ad platforms, and website traffic, yet they are starving for insight. If you are looking at your dashboards and seeing nothing but numbers—rather than a clear roadmap for growth—you are flying blind. Strategic analytics isn't about collecting data; it’s about converting that data into a profitable business strategy.

Services & investment

Choose the support your business needs.

Start with a website, strengthen your social presence, or create the content that supports both. These ranges help you plan; your proposal confirms the exact scope, fees, applicable taxes and ongoing costs.

Websites for growing businesses

KShs 50,000–80,000

Typical business website project

For accommodation groups, tour operators, restaurants and service businesses that need a clearer path from visitor to enquiry.

We agree the pages, content, enquiry journey and technical requirements before quoting.

Custom applications, booking or payment integrations, photography, hosting and ongoing support are scoped separately.

Discuss my website →

Social media management

KShs 15,000–25,000

Per month

For businesses that need consistent management of their social presence alongside their website.

We agree platforms, publishing frequency, responsibilities and reporting before the retainer begins.

Dedicated photography and video production are not included. Paid advertising and media spend are quoted separately.

Discuss social management →

Photography & video content

KShs 50,000–100,000

Per content package

Photo and video packages planned to provide approximately 8–12 weeks of content.

We agree the shoot plan, final deliverables, formats and intended use before production.

The number of weeks depends on your publishing schedule. Social management, ad management and media spend are separate.

Discuss a content package →

Need a smaller starting point? Limited-scope website projects can fall within KShs 15,000–20,000. We will help you establish whether that scope fits your needs.

Custom web applications, strategic ads, SEO, brand identity, automation and analytics remain available. Discuss a tailored scope. Ad spend is separate from management fees.

OPERATIONAL KNOWLEDGE

Technical Briefings

Websites | Hospitality

Web Design for Hotels and Villas in Diani Beach

Explore how a hospitality website can support direct enquiries and bookings.

Read Briefing →
Website Planning | Pricing

Website Design Costs in Kenya

Understand scope, integrations and ongoing costs before commissioning your website.

Read Briefing →
Content | Tourism

Content Creation for Kenya Coast Tourism Businesses

Plan photography, video and useful content around the questions your guests ask.

Read Briefing →
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